Strange huh? Or is it that strange?
We tell (or we are told) to lead generate, lead generate, lead generate... Day after day after day. The more we lead generate, the more likely we will increase our business. Get to that yes, yes, yes... That we have to go through no's to eventually get to a yes. We hear this... We know this.
If we are idle with our lead generation efforts, we have then become comfortable with doing nothing. And doing nothing is sometimes pretty comfortable. When we finally get off our butts, everything becomes hard... Maybe even harder than we remember?
When we think of the goals we want to achieve next month or next year or whatever, we think of the appointments we have to set. Or the calls we need to make, or the listing appointments we have to go to or whatever...
Sometimes we forget that when we go searching for those "yes's" it comes with a lot of "no's"... And if you have big goals, that it means a lot of "no's"!!!
So when you go searching for that next level on your path to achieving whatever goal you are trying to reach... Know that you will wade through a sea of "no's" on your way to that yes. Getting no's can be discouraging... Sometimes so bad, that we just want to stop doing it. Most of us just don't really appreciate rejection like this.
We start to think that we are losers, and failures from all these darn no's we are getting. Just don't loose sight of the fact that no's are a part of the game. If you are getting a lot of no's, then you are actually doing it right! It means you are lead generating, and that is what separates average from above average!
So know this... Every no you get, is one step closer to a a yes!
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